Haglöfs

3

Media Buying & Planning

Maximizing media investments

Presskontakterna's assignment was to coordinate all communication during a season, this included planning and managing the media buying. This allows a 360 communication and channel plan where we can maximize the key messages for the season by combining ads, natives, bought collaborations and PR activities. Making it possible to maximize Haglöfs media and PR investments.

Heading

back to projects

Heading

back to projects