We teamed up with photographer Annica Eklund to spotlight Alcro through a creative collaboration that blended timeless charm with a modern edge. Annica's beautifully styled kitchen, painted in curated Alcro tones, became the centerpiece of the campaign, showcasing how color can elevate personal spaces with character and warmth. This partnership brought Alcro's palette to life through authentic storytelling and high-impact visual content, strengthening brand presence within the interior and design community.